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Digital identification is moving retail beyond the
barcode

With Digital ID, every item has a comprehensive digital passport stored in the cloud, enabling traceability, intelligence and connectivity across the entire lifecycle.

HOW IT WORKS

A washable data carrier is embedded on each item

Historically, product data has been mostly inaccessible to renewal, resale, and recycling partners due to lack of on-product identification methods. Items with a Digital Identity are affixed with a washable, embedded data carrier that can be scanned by a brand, their customer, or their business partner to access essential information about the item.
 

EXAMPLES OF DIFFERENT TYPES OF CARRIERS:

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QR Code

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NFC

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RFID

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A Digital Passport holds key product and material data

Digital Identity stores and records key information about a garments numerical and brand identification, commerce, categorization, production and attributes – essential for managing and maximizing product value for recommerce or material regeneration.

EXAMPLES OF DATA STORED ON DIGITAL ID:

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Brand
Details

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Material
Contents

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Manufacturing
Facility

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A cloud platform connects each item to the circular economy

As systems emerge to capture and host Digital Identities in the cloud, product data can be accessed and exchanged with other online devices, applications and systems. Circular business partners can access product data instantly, creating efficiencies, intelligence and scaling new business models never possible before.

EXAMPLES OF CIRCULAR PARTNERS THAT CAN ACCESS PRODUCT DATA:

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Resellers

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Recyclers

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Regneration

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